Zeynep Şimal Özkan

Marketing Intern

Alliance Healthcare · Staj

Şub 2025 – Şub 2026 ·1 yıl ·Istanbul

• Supported multi-brand campaign planning and execution with a focus on brand visibility and customer engagement • Contributed to in-store activation and POS material execution aligned with visual merchandising standards • Analyzed campaign performance and consumer response to optimize future marketing activities • Gathered field insights to understand customer behavior and improve campaign effectiveness • Collaborated cross-functionally to ensure smooth execution of marketing campaigns. • Prepared and analyzed monthly campaign performance reports for 5+ brands (Alvita, Nicorette, OKEY, Zarbees, etc.).

Marketing Intern

Avon · Staj

Oca 2023 – Oca 2024 ·11 ay ·Istanbul

• Supported end-to-end execution of 5+ seasonal campaigns (Mother’s Day, New Year, etc.) • Assisted in campaign planning and CRM-based targeting strategies to enhance customer engagement • Ensured consistency and accuracy across marketing materials including catalogs and digital assets • Contributed to product launch processes and cross-functional coordination • Monitored campaign performance and supported reporting on key KPIs

İstanbul Aydın Üniversitesi

Ön Lisans · Pazarlama Bölümü

2025 – 2027 ·2. Sınıf