BOOMERANG
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Bora Cekic
@bora_cekic
Marketing & Communications Leader | Brand Strategy & Corporate Reputation | Integrated Marketing | Global Brand Experience | Agency & Client Leadership
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I am a marketing, communications and brand leader with 18+ years of experience across financial services, automotive, manufacturing, fashion and culture. I have worked with global brands such as Benetton Group and Fiat Group, and leading organisations including Akbank, Mega Metal, Sistem Alüminyum and Bürotime. My expertise includes corporate communications, reputation management, brand strategy, integrated marketing, media relations, crisis communications, digital marketing and stakeholder engagement. I have led multidisciplinary teams, managed significant budgets and delivered strategic initiatives across B2B and B2C environments. I have also partnered with leading global agencies, including Leo Burnett, Ogilvy, TBWA, Publicis Groupe and Dentsu. I believe marketing and communications should go beyond visibility, building trust, differentiation and sustainable business value through the integration of strategy, creativity and business performance.
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